No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.
As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.
Come join us to live well, work better, and be the best.
To develop and implement the Doha Marketing Strategy To develop increased consumer reach, spend per head and dwell time. These strategies to incorporate all stakeholders and cover advertising, PR, Event Management & Customer Service - to ensure effective reach to the target audience and maximization of the Mall brand positioning.
Marketing strategy planning and budgets / Media & Advertising plans – sets yearly strategies and plans for each stage of the mall development
Develop a marketing plan covering resources, procurement, stakeholder management, footfall sales objectives and event plan. Proactive consultant and contractor management to deliver the outcomes.
Communication – communicates with key stakeholders including owners, retailers, shoppers and the industry and all media iintegration
Market Research & Intelligence – ensures that competitor research on like properties in UAE and GCC is accounted for, together with general real estate news that could impact on brand (leasing / retail / development / RERA / government regulations updates etc). Market research to determine requirements for new business
Website / Online Digital Activation – Ensures at all times that the DFC website is up to date, takes into account new technologies & trends and builds the strategy
Public Relations – working to promote and create newsworthy items to increase the AVE and awareness of DFC within the media
Measurement – ensure all marketing activities are measured against pre-set objectives
Minimum Qualifications and Knowledge:
• Bachelor degree in marketing / business or related field or equivalent professional qualification
• Digital and online activation awareness
• Minimum of 5-10 years in a marketing or business related discipline in real estate / retail marketing
• Minimum 3 years local experience or 2 years in the GCC region.
• Experience in working with external agencies, events, PR and advertising
• Arabic Speaker is preferable
We’re here to provide excellent service but a little help from you can ensure a five-star candidate experience from start to finish.
Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.
As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.